Graphic design studio by Yurko Gutsulyak

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Trash Calendar




Client:
Graphic design studio by Yurko Gutsulyak

Area:
Communication Design

Year of creation:
2011

Art director:
Yurko Gutsulyak

 

Every calendar day is a new trash bag. Every month is a roll of 31, 30 or 28 trash bags. The Calendar consists of 12 rolls and is divided into 4 quarterly sets with 3 months-rolls. The date is printed on every bag so that you can see it when the bag is placed into the trash bin.

We created this calendar like self-promotion of our studio. Main message is that design is worth-while. Design should surround us every time and everywhere. And if design is based on a good idea, it really works and has power to influence people and their activity. Design defines modernity.





Text on the calendar:

“All graphic design products ultimately end up in trash. And many more ideas remain just ideas. We believe that the design idea in each project should have the power to act and be effective during its short life. Only this way design really matters. Only when we create ideas that are able to change the world our life matters. Then, we do not regret a day, as we did not waste it.”









Most of the calendars immediately get into trash bin. For our calendar it is the result we are aiming for. It works even in trash and all the time makes people wonder why and how each day has been spent.

Awards :
RED DOT - Red Dot Design Awards (Germany), 2011, the “Editorial” Category
GOLD - European Design Awards (Lithuania), 2011, the “Printed Selfpromotion” Category
GOLD , THE BEST OF CONTEST  - KIAF (Ukraine), 2011, the “Graphic design” Category
GOLD , THE BEST OF CONTEST  - Popok (Armenia), 2011, the “Graphic design” Category
GOLD - KIAF (Ukraine), 2011, the "Communication Design” Category
GOLD - ADC*UA Awards  (Ukraine), 2011, the “Design” Category
SILVER - Epica Awards (France), 2011, the “Publication Design” Category
NOMINEE - ADC*E Awards  (Spain), 2012, the “Design / Any other” Category
THE VERY BEST OF - Ukrainian Design: The Very Best Of (Ukraine), 2012, the “Graphic design” Category
THE VERY BEST OF - Ukrainian Design: The Very Best Of (Ukraine), 2012, the “Industrial design” Category
 



See next work:
Calendars / Tyre Fitting Calendar

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Graphic design studio by Yurko Gutsulyak You can call us

+38 044 577 52 24